As one of the last remaining independent resources for production music, Megatrax often finds itself competing against huge multinational conglomerates. They realized that in order to stand out they were in need of a full rebrand that would showcase their quality and legacy in a fresh, new way. 

Megatrax knew they were high quality and they are damn proud of it! We created a dynamic identity that highlighted their internal culture and played up their personality. This was achieved by elevating their design voice to match the quality that they deliver on a daily basis. We drew inspiration from the visual language surrounding music (stereo system iconography etc.) and expanded the color palette to a more robust spectrum. The logo itself also has the ability to stretch and adapt to fit the space of the activation, much like their custom music fills a scene. Their capabilities have always been able to compete with the big guns, now their brand identity does too.